Summary

Proactive, people-focused, detail-oriented, program manager responsible for owning the production and delivery of assets across print, digital, and in-house: on time, on brand, on budget, and above expectation. Bring team leadership, full project lifecycle expertise, and strategic mindset to top brands (AT&T, Adobe, Bacardi, Microsoft, Thermo Fisher Scientific, and Turner Sports).

Digital Experience

Program Manager, Customer Digital Marketing / Thermo Fisher Scientific (2020 - Present)

Thermo Fisher Scientific is the world leader in serving science- making the world healthier, cleaner, and safer.

• Supporting the enablement of technology solutions and launch of web merchandising campaigns by establishing clear vision and utilizing Agile framework to rally multiple cross-functional teams in planning, execution, and delivery

• Setting cadence for check-ins and reviews; collaborating on schedule, brief, and work-back schedule; tracking milestone success; providing comprehensive view into project status; flagging risks; and driving roadblock resolution to monitor scope creep, reduce churn, and increase quality/velocity of new digital marketing capabilities

• Cross-training to serve as a Workfront Systems Administrator on behalf of the Corporate Digital Marketing Team implementing our operational workflows to increase productivity, efficiency, and impact

• Led site refresh resulting in $1M revenue 30 days post-launch - partnering with UX, IT, Web Merchandising, and E-Commerce Teams

• Completed Agile Marketing Course through UC Irvine Continuing Education

• Promoted to Senior Project Manager in 2022

• Awarded Q2 2022 and Q1 2021 Most Valuable Player for Integrity, Intensity, Innovation, and Involvement

Project Manager / RealSelf (2019 - 2020)

RealSelf is an online resource to help make plastic surgery and cosmetic procedure decisions and purchases.

• Driving accountability for creative team of 6 and prioritizing hundreds of creative requests for team of 35+ marketers 

• Leading 9 consumer marketing campaigns, launching 6 landing pages, and managing ongoing blog optimizations, across 6 paid, earned, and owned channels (editorial, email, social, press/media, and UX) and all asset types (copy, photography, and physical/digital merchandising)

• Project managing limited-edition pop-up event series, inviting guests to explore world of ‘modern beauty’ through cosmetic treatment demos, visual installations, and dynamic panel discussions led by media and influencers

• Coordinating all production elements from event concept to planning/delivery, including: creative development, fabrication sourcing, vendor management, execution, and measurement, for RealSelf brand and 10+ sponsor brands

• Keeping the buffer between creatives and stakeholders healthy/fluid by consolidating feedback to facilitate quick decision-making and Go/No-Go launch-readiness determinations 

• Tracking to budget, working closely with Accounting and agency vendors to reconcile all expenditures and fees 

• Establishing creative and campaign management process to standardize all B2B/B2C marketing processes/procedures

Project Manager / iCrossing (2018 – 2019)

iCrossing is a Hearst Media owned global digital advertising agency focused on content and search.

• Owning day-to-day client relationships and workflow for $1.5M+ book of business on behalf of Adobe and Microsoft 

• Running production and delivery of content marketing and SEO strategies, including: industry and competitive landscape review, technical recommendation, content creation/optimization, social listening, and web design/UX optimization 

• Identifying, recommending, and implementing new procedures/tools for process improvement, increasing project velocity by 200%, including: daily stand-ups, cross-program status tracking, and JIRA Kanban method

• Validating and preparing all SOWs, RFIs, and RFPs for current line of business and new business pitches

Project Manager / WUNDERMAN THOMPSON (Formerly: POSSIBLE) (2017 - 2018)

POSSIBLE is a global digital advertising agency that creates data-driven creative with measurable impact: ‘work that works.’

• Managing cross-functional team of 20+ in branding oversight, content creation, media trafficking, and analytics tracking 

• Piloting activation at Tribeca Film Festival and Yankee Stadium to connect with new customers, drive push notification opt-ins, and reward AT&T customers with free movie tickets, festival passes, seat upgrades, and stadium tours

• Streamlining and owing myAT&T’s paid media ad trafficking and reporting process

• Previously: Associate Project Manager (2015 - 2017)

Executive Assistant to the CTO / WUNDERMAN THOMPSON (Formerly: POSSIBLE) (2015)

• Maintaining a dual role as an executive assistant and project manager for the Global Talent Team

• Providing executive administrative support to the Chief Global: Talent, Strategy, and Creative Officers

• Wrangling schedules across multiple time zones, coordinating complex travel arrangements, and submitting expenses

• Managing key team initiatives for HR, Operations, and Recruitment (global staff meetings, all-hands, etc.)

• Planning a three-day global offsite for a team of 30 across the Americas and APAC

Print Experience

Account Manager / PRINT NW (2014 - 2015)

PRINT NW is a commercial printer that specializes in digital, offset, and wide format print.

• Engaging in print order fulfillment (from order entry to shipping) using order processing software for 40-60 orders daily for 300+ customer accounts, including two of the company’s top 10 accounts

• Managing print production for an award-winning storybook (resulting in 16 ADDY’s including a Judge’s Choice)

• Previous: Executive Assistant to the CMO (2013 – 2014)

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